Fulcra’s approach to your data
We built Fulcra with privacy and ownership as foundational architecture, not an afterthought. Every decision — from database design to sharing controls — starts with the question: does this respect the user’s ownership of their data?
End-to-end encryption
Your data is encrypted at rest and in transit. We use industry-standard AES-256 encryption so that even in the unlikely event of a breach, your data remains unreadable without your keys.
We never sell your data
Fulcra’s business model is built on subscriptions, not data brokering. We will never sell, license, or monetize your personal data. Period. Our incentives are aligned with yours — we succeed when you get value from your own data.
You control access
Granular sharing controls let you decide exactly who sees what. Share sleep data with your doctor without exposing your location. Give your coach access to training metrics while keeping everything else private.
Your rights, always
Data ownership isn’t just a philosophy — it’s a set of concrete rights you have as a Fulcra user. These aren’t buried in a terms of service document. They’re core to how we operate.
Right to export
Download all your data at any time in standard, open formats. Your sleep stages, heart rate, workouts, glucose readings, annotations — everything. No proprietary lock-in, no waiting periods, no incomplete exports.
Right to delete
Request deletion of your data and we’ll remove it completely — not just hide it, not just archive it, but actually delete it from our systems. Your data, your decision.
Right to transparency
Know exactly what data we collect, how it’s stored, who has access, and what we do with it. No buried clauses, no vague language. We publish clear documentation about our data practices and update it whenever anything changes.

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